OverviewStrong economies come and go. Your business shouldn't have to. 19 Ways to Survive: Small-Business Strategies for a Tough Economy shows small-business owners how to avoid falling victim to downturns in the economy. This is not a book on economic theory.This practical guide suggests hands-on techniques and ideas for small-business owners. Authors Lynn and Philip Spry document step by step how they turned their own business around and explain the reasoning behind each decision they made. Readers will be presented with the nuts-andbolts basics on how they can turn their small business around today using inexpensive tactics to gain and retain customers.1. Eliminate the financial obstacles2. Understand your industry to become a leaderin your field3. Ask others for support and assistance4. Take stock of your supplies5. Focus on your target market6. Keep your customers and clients happy7. Manage your problem employees8. Document your critical processes to ensureconsistent, quality customer service... And more!The practical nature of 19 Ways to Survive: Small- Business Strategies for a Tough Economy will help small-business owners to build a successful, growing business in any economy.