Agile Product Management with Scrum: Creating Products that Customers Love
Roman Pichler· ISBN 9780321605788
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In Agile Product Management with Scrum, leading Scrum consultant Roman Pichler uses real-world examples to demonstrate how product owners can create successful products with Scrum. He describes a broad range of agile product management practices, including making agile product discovery work, taking advantage of emergent requirements, creating the minimal marketable product, leveraging early customer feedback, and working closely with the development team.
Benefitting from Pichler’s extensive experience, you’ll learn how Scrum product ownership differs from traditional product management and how to avoid and overcome the common challenges that Scrum product owners face.
Coverage includes
Understanding the product owner’s role: what product owners do, how they do it, and the surprising implications
Envisioning the product: creating a compelling product vision to galvanise and guide the team and stakeholders
Grooming the product backlog: managing the product backlog effectively even for the most complex products
Planning the release: bringing clarity to scheduling, budgeting, and functionality decisions
Collaborating in sprint meetings: understanding the product owner’s role in sprint meetings, including the dos and don’ts
Transitioning into product ownership: succeeding as a product owner and establishing the role in the enterprise