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Search results for international marketing : an asia-pacific perspective 7th edition

    Zufferey, Carole; Yu, Nilan

    ISBN : 9780367177904

    Zufferey, Carole; Yu, Nilan

    ISBN : 9781138201927

    Blackman, Anna; Kon, Derrick; Clutterbuck, David

    ISBN : 9781138642409

    Brewster, David

    ISBN : 9780415725729

    Rowley, Chris; Ulrich, David O.

    ISBN : 9780415634854

    Brewster, David

    ISBN : 9780415617611

    Edition #3
    Edition #15

    Kotler, Philip; Keller, Kevin, Lane

    ISBN : 9781488608919

    Edition #8

    Burns, Alvin, C.; Bush, Ronald, F.; Veeck, Ann

    ISBN : 9781292153261

    Blackman, Anna; Kon, Derrick; Clutterbuck, David

    ISBN : 9781138642423

    Sakai, Minako; Jurriëns, Edwin; Zhang, Jian; Thornton, Alec

    ISBN : 9780415711777

    Akita, Shigeru; Krozewski, Gerold ; Watanabe, Shoichi

    ISBN : 9781138021242

    White, Nicholas J.; Akita, Shigeru

    ISBN : 9780754653417

    Cooke, Philip; Searle, Glen; O'Connor, Kevin

    ISBN : 9781138923621

    Sakai, Minako; Jurriëns, Edwin; Zhang, Jian; Thornton, Alec

    ISBN : 9780815375500

    Cooke, Philip; Searle, Glen; O'Connor, Kevin

    ISBN : 9780415631075

    Findlay, Christopher; Soesastro, Hadi

    ISBN : 9780415651479

    Daniels, Peter W.; Ho, Kong Chong; Hutton, Tom

    ISBN : 9780415513951

    Singh Kahlon, Swarn

    ISBN : 9781138280328

    Duval, David Timothy

    ISBN : 9781409454069

    Prideaux, Bruce; McKercher, Bob; McNamara, Karen

    ISBN : 9780415740500

    Suseno, Yuliani; Rowley, Chris

    ISBN : 9781138352940

    Chiu, Rebecca L. H. ; Liu, Zhi; Renaud, Bertrand

    ISBN : 9781138345034

    Edition #2

    Shambaugh, David; Yahuda, Michael

    ISBN : 9781442226401

    Edition #7
    Edition #2

    Baack, Daniel W; Baack, Daniel W; Czarnecka, Barara; Czarnecka, Barara; Baack, Donald; Baack, Donald

    ISBN : 9781506389226

    Edition #8

    Albaum, Gerald; Duerr, Edwin; Josiassen, Alexander

    ISBN : 9781292016924

    Edition #10

    Michael Czinkota (Georgetown University Georgetown University, USA Georgetown University, USA George...

    ISBN : 9781133627517

    Edition #9

    Michael R Czinkota (Georgetown University, USA)

    ISBN : 9781439040584

    Edition #1
    Edition #2

    Moore, Christopher; Bruce, Margaret; Birtwistle, Grete

    ISBN : 9781138171084

    Edition #4

    Kotabe, Masaaki (Mike)

    ISBN : 9780730305477

    Edition #18

    Graham, John; Cateora, Philip R.; Gilly, Mary C

    ISBN : 9781260547870

    Edition #17

    Gilly, Mary C; Cateora, Philip R.; Graham, John

    ISBN : 9780077842161

    Edition #6

    De Pelsmacker, Patrick; Geuens, Maggie; Van Den Bergh, Joeri

    ISBN : 9781292135762

    Edition #16

    Graham, John; Cateora, Philip R.; Gilly, Mary C

    ISBN : 9780073529974

    Solberg, Carl Arthur

    ISBN : 9781138737389

    Edition #3

    Farris, Paul; Bendle, Neil; Pfeifer, Phillip; Reibstein, David

    ISBN : 9780134085968

    Jordan, Cally; Jordan, Cally

    ISBN : 9780199671120

    Jordan, Cally; Jordan, Cally

    ISBN : 9780199671113

    Edition #6

    Malhotra, Naresh, K.; SPSS, SPSS

    ISBN : 9780136094234

    Ganguly-Scrase, Ruchira; Lahiri-Dutt, Kuntala

    ISBN : 9781409453482

    Edition #1

    Michael R. Czinkota

    ISBN : 9780170130073

    Solberg, Carl Arthur

    ISBN : 9781138738058

    Edition #15

    Mary C. Gilly

    ISBN : 9780073529943

    Buszynski, Leszek

    ISBN : 9780415828802

    Desbordes, Michel; Richelieu, André

    ISBN : 9780367151096

    Edition #4

    Cateora, Philip R.; Ghauri, Pervez

    ISBN : 9780077148157

    Edition #3

    Cateora, Philip R.; Ghauri, Pervez

    ISBN : 9780077122850

    Edition #2

    Graham, John

    ISBN : 9780071014830

    Bessler, Wolfgang; Drobetz, Wolfgang; Adcock, Chris

    ISBN : 9780415661874

    Akita, Shigeru; Krozewski, Gerold ; Watanabe, Shoichi

    ISBN : 9781138089648

    Chevallier, Julien; Goutte, Stéphane; Guerreiro, David; Saglio, Sophie; Sanhaji, Bilel

    ISBN : 9781138060920

    Edition #2

    Joshi, Dr. Rakesh Mohan; Joshi, Dr. Rakesh Mohan

    ISBN : 9780198077022

    Burgess, Steven; Burgess, Steven; H. Bothma, C.; H. Bothma, C.

    ISBN : 9780195991185

    Edition #2

    Andrew Delios

    Course Codes : IBUS90002
    Universities : University of Melbourne

    International Business: An Asia Pacific Perspective (Second Edition) provides a unique exploration of ... the topic of international business. ...

    ISBN : 9789810684204

    Cha, Yun-Kyung; Ham, Seung-Hwan; Lee, Moosung

    ... empirical studies that advance new perspectives and build empirical ground on ... multicultural education issues in the Asia Pacific region where we have witnessed ...

    ISBN : 9781138831247

    Edition #1

    Julia Connell

    Course Codes : , BS374 , MNG10715

    ... HRM: Contemporary Issues in the Asia Pacific Region was to create a ...

    ISBN : 9780734610805

    Zufferey, Carole; Yu, Nilan

    ... particular focus on critical and international policy and practice, this book ... scholarship of homelessness across the Asia Pacific. Through examining and comparing a ...

    ISBN : 9780367177904

    Francis, Angus; Maguire, Rowena

    ... and enforcement of international refugee protection standards in the Asia Pacific region. Drawing ... raises critical questions for the Asia Pacific region and sheds light on ...

    ISBN : 9781409455400

    Zufferey, Carole; Yu, Nilan

    ... particular focus on critical and international policy and practice, this book ... scholarship of homelessness across the Asia Pacific. Through examining and comparing a ...

    ISBN : 9781138201927

    Howard, Elizabeth

    Retailing in the countries of Asia Pacific is changing dramatically. Changes which ... how local circumstances affect developments. International retailers have spread across the ...

    ISBN : 9780415664486

    Howard, Elizabeth

    Retailing in the countries of Asia Pacific is changing dramatically. Changes which ... how local circumstances affect developments. International retailers have spread across the ...

    ISBN : 9780415483421

    Fitzgerald, Robert; Rowley, Chris

    ... in the structure of the international economy challenged a business model ... from the other two major Asia Pacific economies, Korea and China; they ...

    ISBN : 9780367139513

    Fitzgerald, Robert; Rowley, Chris

    ... in the structure of the international economy challenged a business model ... from the other two major Asia Pacific economies, Korea and China; they ...

    ISBN : 9781138289864

    Rowley, Chris; Michie, Jonathan

    ... financial services sector. However the International Co-operative Alliance is determined to ... co-operative and mutual business within Asia Pacific, and more widely. This book ...

    ISBN : 9781138849532

    Rowley, Chris; Michie, Jonathan

    ... financial services sector. However the International Co-operative Alliance is determined to ... co-operative and mutual business within Asia Pacific, and more widely. This book ...

    ISBN : 9781138059795

    Blackman, Anna; Kon, Derrick; Clutterbuck, David

    ... have spread rapidly across the Asia Pacific region. Basic concepts of supporting ... and perspectives. The authors show how organizations in the Asia Pacific Region can ...

    ISBN : 9781138642409

    Brewster, David

    ... Asia and beyond? This book provides a comprehensive assessment of India's international ... relations in the Asia Pacific, a region which ...

    ISBN : 9780415725729

    Rowley, Chris; Ulrich, David O.

    ... processes and practices within the Asia Pacific region. It describes how leadership ... text, a wide range of international contributors adopt an array of ...

    ISBN : 9780415634854

    Brewster, David

    ... Asia and beyond? This book provides a comprehensive assessment of India's international ... relations in the Asia Pacific, a region which ...

    ISBN : 9780415617611

    Edition #4

    Kotler, Philip

    ... the fascinating world of marketing in and from Asia. It helps students ... customer relationships, the Asian Perspective presents fundamental marketing information within an innovative ...

    ISBN : 9781292089669

    Edition #1

    James F. Engel

    Course Codes : , BS252

    ... and international examples to engage students from diverse backgrounds. This Asia Pacific adaptation ... principles to their business and marketing studies. This text has many ...

    ISBN : 9780170347228

    Edition #3

    Scott, Shirley V.

    ... global context, the third edition of International Law in World Politics introduces ... • an entirely new chapter on international courts and tribunals • more attention ...

    ISBN : 9781626376045

    Edition #15

    Kotler, Philip; Keller, Kevin, Lane

    Course Codes : , 24734

    ... contains 1 copy of Marketing Management, Global Edition and 1 printed access ... the major trends impacting contemporary marketing, this edition is packed with stories ...

    ISBN : 9781488608919

    Edition #8

    Burns, Alvin, C.; Bush, Ronald, F.; Veeck, Ann

    Course Codes : MKT00106 , MRKT19038

    ... in global marketing. Marketing Research: The Fundamentals The 8th Edition of Marketing Research continues ... models needed to analyse market data. This edition has been condensed and ...

    ISBN : 9781292153261

    Edition #10

    Gary Armstrong

    ... Principles of Marketing courses. This title is a Pearson Global Edition. The ... capturing it-drives every effective marketing strategy. The tenth edition features a new ...

    ISBN : 9780132542050

    Grennes, Thomas

    ... outcome of the conference on International Finance and Agricultural Trade in ...

    ISBN : 9780367014247

    He, Kai; Feng, Huiyun

    ... contribution to the study of Asia Pacific relations by extending an important ... deconstructing the risky behaviour in international relations a little more and ...

    ISBN : 9780415656214

    Blackman, Anna; Kon, Derrick; Clutterbuck, David

    ... have spread rapidly across the Asia Pacific region. Basic concepts of supporting ... and perspectives. The authors show how organizations in the Asia Pacific Region can ...

    ISBN : 9781138642423

    Edition #6

    Richard Fletcher

    Course Codes : , 24220 , 24738 , MKT303 , MMK358 , 7026MKT , PRBM011 , MKTG3060

    International Marketing, 6E is written from a wholly Australasian perspective and covers ... - International Marketing, EFB336, MMK358 - International Marketing, EFB336, EFB336, 7026MKT - International Marketing Strategies ...

    ISBN : 9781442560833

    Sakai, Minako; Jurriëns, Edwin; Zhang, Jian; Thornton, Alec

    ... report recently found that the Asia Pacific is the world’s most ...

    ISBN : 9780415711777

    Akita, Shigeru; Krozewski, Gerold ; Watanabe, Shoichi

    ... of the International Order of Asia offers closely interwoven perspectives on international economic and ... emergence of a new international order in Asia. Drawing on a wide ...

    ISBN : 9781138021242

    Hu, Zuohao; Chen, Xi; Yang, Zhilin

    ... relationships are examined between various international marketing mix e.g. distribution channel and ...

    ISBN : 9781138671836

    St P Slatter, Stuart

    ... interaction between market structure and selected elements of the marketing mix. It ... competition and marketing strategies in the US ethical pharmaceutical market. Buy New

    ISBN : 9781138971363

    St P Slatter, Stuart

    ... interaction between market structure and selected elements of the marketing mix. It ... competition and marketing strategies in the US ethical pharmaceutical market. Buy New

    ISBN : 9781138793521

    White, Nicholas J.; Akita, Shigeru

    ... historians have offered a new perspective on Asian history, arguing that ... the comparison of the international order of Asia of the 1930s with ...

    ISBN : 9780754653417

    Cooke, Philip; Searle, Glen; O'Connor, Kevin

    ... technology (IT) industry in the Asia Pacific region faces two challenges. Firstly ...

    ISBN : 9781138923621

    Brady, Donald L.

    Unlike other International Marketing texts, Essentials of International Marketing includes only the most ... information for successful international marketers. Essentials of International Marketing has been extensively ...

    ISBN : 9781138140530

    Sakai, Minako; Jurriëns, Edwin; Zhang, Jian; Thornton, Alec

    ... report recently found that the Asia Pacific is the world†...

    ISBN : 9780815375500

    Brady, Donald L.

    Unlike other International Marketing texts, Essentials of International Marketing includes only the most ... information for successful international marketers. Essentials of International Marketing has been extensively ...

    ISBN : 9780765624758

    Cooke, Philip; Searle, Glen; O'Connor, Kevin

    ... technology (IT) industry in the Asia Pacific region faces two challenges. Firstly ...

    ISBN : 9780415631075

    Findlay, Christopher; Soesastro, Hadi

    ... populous and productive region, the Asia Pacific, are in flux. Current global ... the Asia Pacific region, this book explores the forces reshaping the Asia Pacific economic ...

    ISBN : 9780415651479

    Daniels, Peter W.; Ho, Kong Chong; Hutton, Tom

    ... and sustainable development.Service Industries and Asia Pacific Cities brings together a multi-disciplinary ...

    ISBN : 9780415513951

    Edition #1

    Yang, Daqing; Mochizuki, Mike

    ... War II. Focusing on the Asia Pacific region, the contributors analyze how ...

    ISBN : 9781498567695

    Edition #1

    Mapp, Wayne

    ... peace and stability of the Asia Pacific are maintained.Buy New

    ISBN : 9781442228412

    Bulbeck, Chilla

    ... people’s lives in the Asia Pacific region. Much has been written ... about rapidly changing countries in Asia, most recently China and India. ...

    ISBN : 9780415590372

    Singh Kahlon, Swarn

    ... This volume covers Sikhs in Asia Pacific countries. The third will be ... on Sikhs in Europe. The Asia Pacific region is a vital and ...

    ISBN : 9781138280328

    Trahar, Sheila; Yu, Wai Ming

    ... in other parts of the Asia Pacific region. Contributors to the book ... : Creative Non-Fiction Across Cultures in Asia Pacific Contexts Riding the Wave of ...

    ISBN : 9781138025370

    Trahar, Sheila; Yu, Wai Ming

    ... in other parts of the Asia Pacific region. Contributors to the book ... : Creative Non-Fiction Across Cultures in Asia Pacific Contexts Riding the Wave of ...

    ISBN : 9780815396864

    Duval, David Timothy

    ... literature. Air Transport in the Asia Pacific seeks to fill this gap. ... commercial air transport in the Asia Pacific. While one volume cannot realistically ...

    ISBN : 9781409454069

    Prideaux, Bruce; McKercher, Bob; McNamara, Karen

    ... modify their travel behaviours. The Asia Pacific region is well on the ... related to tourism in the Asia Pacific region. Chapters discuss demand and ...

    ISBN : 9780415740500

    Suseno, Yuliani; Rowley, Chris

    ... service-oriented firms, particularly in the Asia Pacific. This is surprising as the ... opportunities and challenges of several Asia Pacific countries that can potentially enrich ...

    ISBN : 9781138352940

    Chiu, Rebecca L. H. ; Liu, Zhi; Renaud, Bertrand

    Recent rapid housing market expansion in China is presenting ... encountered in other global housing markets. With soaring prices and imbalances ...

    ISBN : 9781138345034

    Edition #2

    Shambaugh, David; Yahuda, Michael

    Course Codes : , CISS6002 , INTR8022

    ... powers. As a result, international relations in Asia are evolving rapidly. In ... and definitive analysis available of Asia's regional relationships. They set developments ...

    ISBN : 9781442226401

    Gowland, David H.

    First published in 1990, International Bond Markets analyses how the markets in public-sector debt ... borrowing, chapters consider the bond markets and debt management systems of ...

    ISBN : 9780415854870

    Edition #7

    Gerald Albaum

    Course Codes : 205MKT

    International Marketing and Export Management 7th edition offers an accessible and authoritative perspective on international marketing ... advances and international trade patterns. The seventh edition retains its ...

    ISBN : 9780273743880

    Edition #2

    Baack, Daniel W; Baack, Daniel W; Czarnecka, Barara; Czarnecka, Barara; Baack, Donald; Baack, Donald

    ... key factors that impact any international marketing venture - culture, language, political ... Banana Republic.New to the second edition: A more global focus through ...

    ISBN : 9781506389226

    Edition #3

    Masaaki Kotabe

    ... engaging and accessible style. International Marketing, Third Asia-Pacific edition, aims to help ... Australasian students understand contemporary international marketing activities ...

    ISBN : 9781742166032

    Edition #8

    Albaum, Gerald; Duerr, Edwin; Josiassen, Alexander

    ... an accessible state-of-the-art text in international marketing. The book covers the evolving ... or have international competitors in their domestic market. The eighth edition retains its ...

    ISBN : 9781292016924

    Edition #2

    Paul W. Farris

    ... Definitive Guide to Measuring Marketing Performance, Second Edition, is the definitive guide ... to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy ...

    ISBN : 9780137058297

    Edition #10

    Michael Czinkota (Georgetown University Georgetown University, USA Georgetown University, USA George...

    INTERNATIONAL MARKETING is an innovative, up-to-date text ... prepare you to conquer the international business world!Buy New

    ISBN : 9781133627517

    Edition #9

    Michael R Czinkota (Georgetown University, USA)

    INTERNATIONAL MARKETING is an innovative, up-to-date text ... prepare you to conquer the international business world!Buy New

    ISBN : 9781439040584

    Edition #1

    WIGENS

    ... undergraduate and postgraduate students taking International Marketing modules. Due to its applied ... consider. ' Part Two focuses on international market entry and development, addressing strategic ...

    ISBN : 9781408009239

    Edition #2

    Meredith Lawley

    Course Codes : , 200374 , MARK205

    Marketing Research: The Second Pacific Rim edition reflects contemporary developments and examples in Marketing Research. ... Version Software., EFB336, 200374 - International Marketing Research, MARK205 - Introductory ...

    ISBN : 9780470810705

    Moore, Christopher; Bruce, Margaret; Birtwistle, Grete

    ... marketing, strategy and logistics, and buying and merchandise management within an international perspective. ... Contributions from Europe, North America and Asia show the ...

    ISBN : 9781138171084

    Edition #4

    Kotabe, Masaaki (Mike)

    Course Codes : 3042MKT , MKTG801

    International Marketing 4e Asia Pacific Binder Ready Version, MKTG801 - International Marketing, 3042MKT - Strategic International MarketingBuy New

    ISBN : 9780730305477

    Gowland, David H.

    First published in 1990, International Bond Markets analyses how the markets in public-sector debt ... borrowing, chapters consider the bond markets and debt management systems of ...

    ISBN : 9780415854849

    Edition #18

    Graham, John; Cateora, Philip R.; Gilly, Mary C

    ... in this 18th edition of International Marketing. With their well-rounded perspective of international markets - which ... region.The dynamic nature of the international marketplace is reflected in the ...

    ISBN : 9781260547870

    Edition #17

    Gilly, Mary C; Cateora, Philip R.; Graham, John

    Course Codes : , MARK2071

    ... this 17th edition of International Marketing with their well-rounded perspective of international markets that encompass ... impact on the international market arena, the 17th edition of International Marketing features new ...

    ISBN : 9780077842161

    Jr John R. Schermerhorn

    ... Concepts and Applications, 2nd Australasian edition (Davidson et al.). This new ... aftermath. Of course, Management, 4th Asia- Pacific edition also retains the features that ...

    ISBN : 9781742465647

    Edition #3

    William Chitty

    Course Codes : , MKTG5501

    This 3rd edition of Integrated Marketing Communications continues to offer comprehensive ... and focussed coverage of the Asia Pacific marketing communications environment, EFB336, EFB336, MKTG5501 ...

    ISBN : 9780170191548

    Edition #1

    William M. Pride

    Course Codes : , MBA503 , DBA1MPP

    ... first edition of Marketing Principles offers a concise, straightforward approach to basic marketing ... and strategies, EFB336, MBA503 - Marketing for Managers, EFB336, DBA1MPP - ...

    ISBN : 9780170190862

    Edition #7

    Fletcher, Richard; Crawford, Heather

    ... (MNEs). The new 7th edition has been comprehensively updated ... International Marketing, MARK3005 - International Marketing, MKTG209 - Global Marketing, MKTG2002 - INTERNATIONAL MARKETING, BUSN3540 - International Marketing ...

    ISBN : 9781488611162

    Edition #2

    William G. Zikmund

    Course Codes : , H5EA , MARK305 , MKTG202

    ... and international examples, data sets and case studies to explain traditional marketing ... by doing' approach, this edition of Marketing Research integrates Qualtrics: a robust ...

    ISBN : 9780170183345

    Edition #5

    Richard Fletcher

    Course Codes : , EDC155

    International Marketing, 5e is the only text written from a wholly Australasian perspective and ... between the different stages of international marketing, connecting analysis with planning, planning ...

    ISBN : 9781442527720

    Edition #6

    De Pelsmacker, Patrick; Geuens, Maggie; Van Den Bergh, Joeri

    ... European Perspective is the perfect resource for European students of marketing communications. ... , direct marketing, online communications and exhibitions. This thoroughly updated sixth edition covers ...

    ISBN : 9781292135762

    Edition #16

    Graham, John; Cateora, Philip R.; Gilly, Mary C

    Course Codes :

    ...   Chapter 11: Asia Pacific Region Part Four-Developing Global Marketing Strategies Chapter 12 ... for International Markets  Part Five-Implementing Global Marketing Strategies Chapter 19: Negotiating with International ...

    ISBN : 9780073529974

    Edition #4

    Masaaki Kotabe

    Course Codes : , 2023IBA , MARK343 , MKTG301 , MKTG801 , MKTG20009

    ... all firms in the Asia?Pacific region to market their goods and services ... competitive and global market, the fourth Asia-Pacific edition of International Marketing integrates fifteen new ...

    ISBN : 9781118362518

    Solberg, Carl Arthur

    ... relations, preferences, loyalties and norms. International Marketing offers a uniquely adaptable strategy ... relations And Strategic positioning in international markets. Solberg has also created a ...

    ISBN : 9781138737389

    Edition #3

    Farris, Paul; Bendle, Neil; Pfeifer, Phillip; Reibstein, David

    Course Codes : MKTG90026
    Universities : University of Melbourne

    ... Manager's Guide to Measuring Marketing Performance, Third Edition now contains: Important new ... to use marketing dashboards to view market dynamics from multiple perspectives, maximize accuracy ...

    ISBN : 9780134085968

    Jordan, Cally; Jordan, Cally

    Course Codes : , LAWS50073

    ... written from a comparative and international perspective and analyses regulatory approaches in ... institutions together., EFB336, LAWS50073 - International Capital Markets: Regulation & InstitutionsBuy New

    ISBN : 9780199671120

    Jordan, Cally; Jordan, Cally

    ... written from a comparative and international perspective and analyses regulatory approaches in ... volume drawing the field of international capital markets regulation and institutions together.Buy ...

    ISBN : 9780199671113

    Edition #7

    Malhotra, Naresh

    ... illustrates the interaction between marketing research decisions and marketing management decisions. This ... of marketing companies to highlight qualitative and quantitative research strategies. The 7th Edition ...

    ISBN : 9781292265636

    Edition #6

    Malhotra, Naresh, K.; SPSS, SPSS

    Course Codes : , MKT240 , BHO2285

    ... Cases: Carefully written from a marketing research perspective, these cases also include ... of the advanced concepts in international marketing research (Chapter 24). Ethics Focus. ...

    ISBN : 9780136094234

    Edition #6

    Isabel Doole

    ... fundamental element of international marketing is the development of competitive international marketing strategies which ... across the globe. The sixth edition has been completely updated to ...

    ISBN : 9781408064290

    Ganguly-Scrase, Ruchira; Lahiri-Dutt, Kuntala

    This book responds to the need to explore the multitude of interconnected factors causing displacements that compel people to move within their homelands or traverse various borders in the contemporary world that is ...

    ISBN : 9781409453482

    Edition #1

    Mathur, U C

    ... is a basic text in International Marketing, a major knowledge area for ... hands-on corporate experience to students. International Marketing is closely associated with the ...

    ISBN : 9780761936404

    Edition #1

    Michael R. Czinkota

    ... in the Asia Pacific region, this first Asia Pacific edition of Czinkota and Ronkainen's International Marketing combines ...

    ISBN : 9780170130073

    Solberg, Carl Arthur

    ... relations, preferences, loyalties and norms. International Marketing offers a uniquely adaptable strategy ... relations And Strategic positioning in international markets. Solberg has also created a ...

    ISBN : 9781138738058

    Edition #15

    Mary C. Gilly

    Course Codes :

    Cateora and Graham's "International Marketing" is far and away the ... are judged. Providing a well-rounded perspective of international markets that encompasses history, geography ...

    ISBN : 9780073529943

    Cossa, Ralph A.

    ... for Security Cooperation in the Asia Pacific Confidence and Security Building Measures ...

    ISBN : 9780367022532

    Buszynski, Leszek

    ... , includes the key literature on Asia Pacific Security. Arranged across four volumes ...

    ISBN : 9780415828802

    Desbordes, Michel; Richelieu, André

    ... the importance of marketing and markets as the drivers of international sport business. ... the development and peace sector. International Sport Marketing is essential reading for ...

    ISBN : 9780367151096

    Edition #4

    Cateora, Philip R.; Ghauri, Pervez

    ... Marketing ImplicationsPart 4: Developing International Marketing StrategiesChapter 9: International Marketing StrategiesChapter 10: International Market Entry StrategiesChapter 11: International ...

    ISBN : 9780077148157

    Edition #3

    Cateora, Philip R.; Ghauri, Pervez

    ... in International Marketing Part VDeveloping International Marketing Strategies ChapterFifteen- Product Decisions for International Markets Chapter Sixteen- Marketing ...

    ISBN : 9780077122850

    Edition #2

    Graham, John

    Course Codes : , MAR305 , MKT3IMK

    ... leading text provides a well-rounded perspective of international markets that encompasses history, geography ... edition provides a particular focus on the changing dynamics in the Asia Pacific ...

    ISBN : 9780071014830

    Edition #2

    Michael R. Czinkota

    This second Asia Pacific edition of International Marketing continues to offer up-to-date examples ... Zealand and throughout the Asia Pacific region alongside an international perspective to provide a ...

    ISBN : 9780170186964

    Bessler, Wolfgang; Drobetz, Wolfgang; Adcock, Chris

    ... broad perspective on various dimensions of asset management in an international capital market ... management issues. Asset Management and International Capital Markets offers interesting new insights ...

    ISBN : 9780415661874

    Akita, Shigeru; Krozewski, Gerold ; Watanabe, Shoichi

    ... of the International Order of Asia offers closely interwoven perspectives on international economic and ... emergence of a new international order in Asia. Drawing on a wide ...

    ISBN : 9781138089648

    Chevallier, Julien; Goutte, Stéphane; Guerreiro, David; Saglio, Sophie; Sanhaji, Bilel

    ... & stochastics, international macroeconomics and financial econometrics. International Financial Markets: Volume I provides ... debates and recent literature on international financial markets. Against the background of ...

    ISBN : 9781138060920

    Edition #2

    Joshi, Dr. Rakesh Mohan; Joshi, Dr. Rakesh Mohan

    The second edition of International Marketing serves as a textbook for an introductory course on international marketing.Buy New

    ISBN : 9780198077022

    Burgess, Steven; Burgess, Steven; H. Bothma, C.; H. Bothma, C.

    International Marketing combines foundational marketing theory and practice and illustrates ... region. The text combines foundational international marketing theory with practical experience.Buy New

    ISBN : 9780195991185