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Search results for marketing 9781118624173

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    William D. Perreault Jr.

    ISBN : 9780077861049

    15% Off

    The CIM; The CIM; Kourdi, Jeremy; Kourdi, Jeremy

    ISBN : 9780470660157

    15% Off

    Perry, Ray; Perry, Ray

    ISBN : 9780471486947

    15% Off

    Vajre, Sangram; Vajre, Sangram

    ISBN : 9781119224853

    15% Off

    Fisk, Peter; Fisk, Peter

    ISBN : 9781841126814

    18% Off

    Kerin, Roger A.; Rudelius, William; Hartley, Steven W.

    ISBN : 9780077861032

    18% Off

    David Shilbury

    ISBN : 9781741756265

    15% Off

    Preston, C. A.; Preston, C. A.

    ISBN : 9780470891070

    15% Off

    Malcolm McDonald

    ... Planning for integrated marketing communications and digital marketing * Developing multichannel strategy ... -ing." -Kenneth Simmonds, Professor of Marketing and International Business, London Business ...

    ISBN : 9780470669976

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    William D. Perreault Jr.

    ... to the text to reflect marketing's best practices and ideas. What ... issues, and business-to-business marketing-in separate chapters. The authors deliberatively ...

    ISBN : 9780077861049

    24% Off

    Pulizzi, Joe

    ... Schultz, the "father of integrated marketing," Professor Emeritus at Northwestern University ... require expertise in Content Marketing. Epic Content Marketing gives all the details ...

    ISBN : 9780071819893

    15% Off

    The CIM; The CIM; Kourdi, Jeremy; Kourdi, Jeremy

    ... well as the short-term Marketing's impact on business strategy and ... , guidance and practical support. The Marketing Century provides expert analysis of ...

    ISBN : 9780470660157

    15% Off

    Perry, Ray; Perry, Ray

    ... , adaptable and multi-skilled". Pan-marketing, measuring metrics, knowledge management, CRM ... Global Brands Communications, Shell International "Marketing Unwrapped captures the key issues ...

    ISBN : 9780471486947

    15% Off

    Vajre, Sangram; Vajre, Sangram

    ... , SiriusDecisions "Like a Hollywood agent, marketing's job is to get sales ... Brinker, Author of Hacking Marketing "Account-based marketing is shifting how businesses ...

    ISBN : 9781119224853

    15% Off

    Fisk, Peter; Fisk, Peter

    ... of marketing, brands and innovation, to deliver exceptional impact in the market ... Marketing Management "A fantastic book, full of relevant learning. The mass market ...

    ISBN : 9781841126814

    18% Off

    Kerin, Roger A.; Rudelius, William; Hartley, Steven W.

    ... Social Responsibility in Marketing PART 2: UNDERSTANDING BUYERS AND MARKETS Chapter 5 ... 9: Market Segmentation, Targeting, and Positioning PART 4: SATISFYING MARKETING OPPORTUNITIES Chapter ...

    ISBN : 9780077861032

    12% Off

    Paul W. Farris

    ... show how to use marketing dashboards to view market dynamics from multiple ... facet of marketing: promotional strategy, advertising, and distribution; customer perceptions; market share ...

    ISBN : 9780137058297

    18% Off

    David Shilbury

    ... Cross University, in Sport Marketing QuarterlyStrategic Sport Marketing is a systematic introduction ... other digital technologies in sport marketing.Buy New

    ISBN : 9781741756265

    12% Off

    David Meerman Scott

    ... -world examples of content marketing and inbound marketing success, this is a ... professional speaker on topics including marketing, leadership, and social media. Prior ...

    ISBN : 9781118488768

    15% Off

    Preston, C. A.; Preston, C. A.

    ... guide to effective event marketing As the events market becomes increasingly saturated ... the use of events as marketing strategies themselves, Preston provides straightforward ...

    ISBN : 9780470891070