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100 search results for marketing management

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    Best Matching Products for marketing management
    22% Off

    Peter, J. Paul; Donnelly, Jr, James H

    ISBN : 9780077861056

    16% Off

    Hinson, Robert; Osei-Frimpong, Kofi; Adeola, Ogechi; Aziato, Lydia

    ISBN : 9780367001933

    22% Off

    Marshall, Greg W.; Johnston, Mark W.

    ISBN : 9780078028861

    16% Off

    Tadajewski, Mark; Jones, D.G. Brian

    ISBN : 9780415724630

    16% Off

    Fitzpatrick, Heather; Fitzpatrick, Heather

    ISBN : 9781937352677

    26% Off

    Dawn Iacobucci

    ISBN : 9781337271127

    16% Off

    Mudie, Peter; Pirrie, Angela

    ISBN : 9781138138735

    15% Off

    Sutton, Dave; Klein, Tom; Zyman, Sergio; Sutton, Dave; Klein, Tom; Zyman, Sergio

    ISBN : 9780471267720

    22% Off

    Peter, J. Paul; Donnelly Jr., James H.

    ISBN : 9781260287257

    Best Matching Products for marketing management
    22% Off

    Peter, J. Paul; Donnelly, Jr, James H

    ... Planning and the Marketing Management Process Part B – Marketing Information, Research, and ... FOR MARKETING DECISIONS SECTION IV – MARKETING MANAGEMENT CASES Case Group A: Market Opportunity ...

    ISBN : 9780077861056

    20% Off

    BENDREY/HUSSEY/WEST

    ... Acquisition) 12. Market to Collection (Marketing mix management and Financial Management) - James Wilson ... . Future trends in process based marketing management. - Luiz Moutinho, University of ...

    ISBN : 9781844800001

    16% Off

    Hinson, Robert; Osei-Frimpong, Kofi; Adeola, Ogechi; Aziato, Lydia

    ... Guide: Business & Management / Marketing Management The application of marketing to healthcare is ... . In Africa, the importance of marketing-driven practices in improving the delivery ...

    ISBN : 9780367001933

    22% Off

    Marshall, Greg W.; Johnston, Mark W.

    ... level. Yet, no marketing management book on the market today fully and effectively ... captures and communicates to students how marketing management ...

    ISBN : 9780078028861

    16% Off

    Tadajewski, Mark; Jones, D.G. Brian

    ... placing these subjects within a marketing management context. Despite the crucial role ... managerialism, the marketing concept, relationship marketing, scientific management and marketing, and critical marketing studies. The ...

    ISBN : 9780415724630

    16% Off

    Foxall, Gordon

    ... information requirements of marketing management are highlighted and the marketing information system concept ... on what is possible in marketing management and the most effective means ...

    ISBN : 9781138792418

    16% Off

    Foxall, Gordon

    ... information requirements of marketing management are highlighted and the marketing information system concept ... on what is possible in marketing management and the most effective means ...

    ISBN : 9781138982970

    16% Off

    Fitzpatrick, Heather; Fitzpatrick, Heather

    ... returns on their marketing than others within their market. The 3 main ... is performing in the management of its marketing investments. The book includes ...

    ISBN : 9781937352677

    26% Off

    Dawn Iacobucci

    ... detailed material in Iacobucci's MARKETING MANAGEMENT, 5E. You are able to ... are assigned in your course. MARKETING MANAGEMENT, 5E reflects the dynamic environment ...

    ISBN : 9781337271127

    16% Off

    Mudie, Peter; Pirrie, Angela

    ... editions, formally entitled 'The Management and Marketing of Services', to provide an ... a specific focus on the management and marketing elements.This new edition ...

    ISBN : 9781138138735

    15% Off

    Sutton, Dave; Klein, Tom; Zyman, Sergio; Sutton, Dave; Klein, Tom; Zyman, Sergio

    ... method for marketing managers—Enterprise Marketing Management (EMM). EMM systematically links marketing to all ... strategy, information technology, and brand marketing.Buy New

    ISBN : 9780471267720

    22% Off

    Peter, J. Paul; Donnelly Jr., James H.

    ... to Marketing Management, 15e, by Peter and Donnelly, is praised in the market ... overview for critical issues in marketing management. Its brief, inexpensive, paperback format ...

    ISBN : 9781260287257