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100 search results for services marketing

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    Best Matching Products for services marketing
    16% Off

    Lovelock, Christopher; Wirtz, Jochen

    ISBN : 9780273756064

    15% Off

    Gilmore, Audrey

    ISBN : 9780761941576

    15% Off

    Gilmore, Audrey

    ISBN : 9780761941583

    15% Off

    Ehrlich, Evelyn; Ehrlich, Evelyn; Fanelli, Duke; Fanelli, Duke

    ISBN : 9781118065716

    15% Off

    Schultz, Mike; Schultz, Mike; Doerr, John E.; Doerr, John E.; Frederiksen, Lee; Frederiksen, Lee

    ISBN : 9781118604342

    15% Off

    Hinson, Robert; Osei-Frimpong, Kofi; Adeola, Ogechi; Aziato, Lydia

    ISBN : 9780367001933

    16% Off

    Christopher H. Lovelock

    ISBN : 9780136118749

    15% Off

    Wirtz, Jochen; Lovelock, Christopher

    ISBN : 9781944659011

    15% Off

    Mudie, Peter; Pirrie, Angela

    ISBN : 9781138138735

    18% Off

    Palmer, Adrian

    ISBN : 9780077152345

    15% Off
    Best Matching Products for services marketing
    16% Off

    Lovelock, Christopher; Wirtz, Jochen

    ... services marketing presented in a strategic marketing framework. Organized around a strategic marketing framework Services Marketing ...

    ISBN : 9780273756064

    15% Off

    Gilmore, Audrey

    ... decision making and implementation. Secondly, Services Marketing and Management considers detailed examples ... and MBA students of services management and services marketing courses as well as ...

    ISBN : 9780761941576

    15% Off

    Gilmore, Audrey

    ... decision making and implementation. Secondly, Services Marketing and Management considers detailed examples ... and MBA students of services management and services marketing courses as well as ...

    ISBN : 9780761941583

    15% Off

    Ehrlich, Evelyn; Ehrlich, Evelyn; Fanelli, Duke; Fanelli, Duke

    ... inspires new ideas for marketing pros The Financial Marketing Services Handbook, Second Edition ... reference book and The Financial Services Marketing Handbook, Second Edition gives sales ...

    ISBN : 9781118065716

    15% Off

    Schultz, Mike; Schultz, Mike; Doerr, John E.; Doerr, John E.; Frederiksen, Lee; Frederiksen, Lee

    ... to revenue-generating marketing and client development Professional Services Marketing is a fully ... bestseller Rainmaking Conversations and Professional Services Marketing; Lee W. Frederiksen is coauthor ...

    ISBN : 9781118604342

    15% Off

    Hinson, Robert; Osei-Frimpong, Kofi; Adeola, Ogechi; Aziato, Lydia

    ... importance of marketing-driven practices in improving the delivery of healthcare services cannot ... need for the integration of service marketing and management principles to enhance ...

    ISBN : 9780367001933

    16% Off

    Christopher H. Lovelock

    ... services marketing presented in a strategic marketing framework. Organized around a strategic marketing framework Services Marketing ...

    ISBN : 9780136118749

    15% Off

    Wirtz, Jochen; Lovelock, Christopher

    ... alike. Readership: Primary market University students taking the Services Marketing course, generally compulsory ... MBA and EMBA students; Secondary market marketing professionals and practitioners.Buy New

    ISBN : 9781944659011

    18% Off

    K Douglas Hoffman

    ... 's SERVICES MARKETING: CONCEPTS, STRATEGIES, AND CASES examines the use of services marketing as ... competitive advantage for companies that market tangible products. As a result ...

    ISBN : 9781439039397

    15% Off

    Mudie, Peter; Pirrie, Angela

    ... entitled 'The Management and Marketing of Services', to provide an easily digestible ... grounding in the principles of services marketing, the practical implications are shown ...

    ISBN : 9781138138735

    18% Off

    Palmer, Adrian

    ... its seventh edition, Principles of Services Marketing has been revised and updated ... within the wider context of services marketing to improve overall understanding of ...

    ISBN : 9780077152345

    15% Off

    Nagdeman, Jay; Nagdeman, Jay

    ... Professional's Guide to Financial Services Marketing is directed to any financial ... will enable financial services professionals to improve their own marketing approaches and ...

    ISBN : 9780470410790