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Business And Administrative Communication

Business And Administrative Communication

ISBN 9780073403250
Edition 11
Publisher McGraw Hill Higher Education
Author(s)
Publication Date
Overview
Business and Administrative Communication (BAC) is flexible, comprehensive & up-to-date, specific & interesting. BAC uses a rhetorical emphasis of audience, purpose, and context allowing communicators to shape their messages appropriately for all channels and purposes. BAC conveys the best possible advice to students while Connect Business Communication allows students to apply concepts and practice skills. In short-Connect + BAC = An effective communicator.
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