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Creative Research: The Theory and Practice of Research for the Creative Industries

Creative Research: The Theory and Practice of Research for the Creative Industries

ISBN 9782940411085
Publisher AVA Publishing SA
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Overview
Techniques and procedures for collecting and analysing different types of data are examined and analysed in detail. The skills necessary to promote the effectiveness and validity of research within the creative industries are highlighted in case studies, all of which also demonstrate what a well-designed research project can achieve.
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