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Complete coverage of basic design principles illustrated by student
examples
Design for Communication offers a unique approach to mastering the
basic design principles, conceptual problem-solving methods, and
critical-thinking skills that distinguish graphic designers from
desktop technicians.
This book presents forty-two basic to advanced graphic design and
typography assignments collaboratively written by college educators
to teach the fundamental processes, concepts, and techniques
through hands-on applications. Each assignment is illustrated with
actual student solutions, and each includes a process narrative and
an educator's critical analysis revealing the reasoning behind the
creative strategies employed by each individual student
solution.
Assignments are organized from basic to advanced within six
sections:
* The elements and principles of design
* Typography as image
* Creative word play
* Word and image
* Grid and visual hierarchy
* Visual advocacy
Design for Communication is a highly visual resource of
instruction, information, ideas, and inspiration for students and
professionals.