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Designing and Managing a Research Project: A Business Student's Guide

Course Codes : 24100, 24101, 24790

Designing and Managing a Research Project: A Business Student's Guide

ISBN 9781452276564
Edition 3 Rev ed
Publication Date
Publisher SAGE Publications Inc
Author(s)
Overview
This practical, step-by-step guide shows business students how to successfully conduct a research project, from choosing the topic to presenting the results. The book is divided into sections on preparing and planning the project, undertaking the research, and communicating the results. The authors have applied their many years of experience in supervising student projects to provide examples of actual research problems and to offer practical solutions. Unique to this book is the inclusion of chapters on topics such as supervision, group work and ethics, and both qualitative and quantitative data analysis.

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