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Fundamentals of Logistics

Fundamentals of Logistics

ISBN 9780071157520
Edition International ed
Publisher McGraw-Hill Publishing Co.
Author(s)
Publication Date
Overview
"Fundamentals of Logistics Management" provides a unique opportunity to leverage high profile, quality authorship into a market segment that has had little prior access to it. This text approaches logistics from a marketing perspective, which is unique to its competitors. It also integrates the area of marketing, accounting, finance, and manufacturing within the text.

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