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International Business

International Business

ISBN 9780074717547
Edition 1st edition
Publisher McGraw-Hill Australia
Author(s)
Publication Date
Overview
The role that the Asia-Pacific played within international business operations was a central component of record levels of growth prior to the global financial crisis. Although business outlooks are currently more uncertain, the Asia-Pacific - and the experience of countries such as China and India - will play a key part in future patterns of world trade and investment. This book, building upon the success of Charles Hill's record selling international business textbook, aims to bridge a gap for both students and lecturers in the Asia-Pacific who have been hindered by a dearth of regionally adapted international business texts. Retaining an emphasis on global economic and financial strategy and operations, this edition has been extensively updated with local examples to illustrate key business issues and the nuances of conducting international business in our region.
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