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Jacaranda Business Studies in Action HSC 6e eBookPLUS & Print + StudyON HSC Business Studies 2e (Book Code)

Stephen J. Chapman, Rosalinda Gallina, Michael Doherty, Mohan Dhall · ISBN 9780730365631
Jacaranda Business Studies in Action HSC 6e eBookPLUS & Print + StudyON HSC Business Studies 2e (Book Code) | Zookal Textbooks | Zookal Textbooks
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Publisher John Wiley & Sons Australia
Author(s) Stephen J. Chapman / Rosalinda Gallina / Michael Doherty / Mohan Dhall
Edition 6
Published 25th July 2018
Related course codes

How to use this book viii


About eBookPLUS and studyON x


ICT activities xi


About the authors xii


Acknowledgements xiii


Topic 1 Operations 2


1 Role of operations management 4


1.1 Introduction 4


1.2 Strategic role of operations management 8


1.3 Goods and/or services in different industries 15


1.4 Interdependence with other key business functions 18


2 Influences on operations management 24


2.1 Introduction 24


2.2 Main influences on operations management 24


2.3 Corporate social responsibility 36


3 Operations processes 44


3.1 Introduction 44


3.2 Inputs 45


3.3 Transformation processes 51


3.4 Outputs 70


4 Operations strategies 74


4.1 Introduction 74


4.2 Performance objectives 75


4.3 New product or service design and development 81


4.4 Supply chain management 84


4.5 Outsourcing — advantages and disadvantages 91


4.6 Technology — leading edge, established 96


4.7 Inventory management 98


4.8 Quality management 102


4.9 Overcoming resistance to change 107


4.10 Global factors 112


Topic 2 Marketing 120


5 Role of marketing 122


5.1 Introduction 122


5.2 What is marketing? 124


5.3 Strategic role of marketing goods and services 125


5.4 Interdependence with other key business functions 128


5.5 Production, selling, marketing approaches 129


5.6 Types of markets 136


6 Influences on marketing 142


6.1 Introduction 142


6.2 Factors influencing customer choice 142


6.3 Consumer laws 149


6.4 Ethical influences 158


7 Marketing process 170


7.1 Introduction 170


7.2 Situational analysis — SWOT analysis and product life cycle 171


7.3 Market research 176


7.4 Establishing market objectives 183


7.5 Identifying target markets 187


7.6 Developing marketing strategies 190


7.7 Implementation, monitoring and controlling 193


8 Marketing strategies 200


8.1 Introduction 200


8.2 Market segmentation 201


8.3 Product/service differentiation and positioning 205


8.4 Products — goods and/or services 210


8.5 Price and pricing methods 218


8.6 Promotion 224


8.7 Place/distribution 236


8.8 People, processes and physical evidence 241


8.9 E-marketing 245


8.10 Global marketing 252


Topic 3 Finance 260


9 Role of financial management 262


9.1 Introduction 262


9.2 Strategic role of financial management 262


9.3 Objectives of financial management 264


9.4 Interdependence with other key business functions 267


10 Influences on financial management 270


10.1 Introduction 270


10.2 Sources of finance — internal and external 270


10.3 Financial institutions 281


10.4 Influence of government 286


10.5 Global market influences 287


11 Processes of financial management 292


11.1 Introduction 292


11.2 Planning and implementing 292


11.3 Debt and equity financing 299


11.4 Matching the terms and sources of finance to business purpose 302


11.5 Monitoring and controlling 304


11.6 Calculating financial ratios and strategies to improve performance 314


11.7 Identifying the limitations of financial reporting 329


11.8 Ethical issues related to financial reports 332


12 Financial management strategies 338


12.1 Introduction 338


12.2 Cash flow management 338


12.3 Working capital (liquidity) management 341


12.4 Profitability management 352


12.5 Global financial management 357


Topic 4 Human Resources 370


13 Role of human resource management 372


13.1 Introduction 372


13.2 The strategic role of human resource management 372


13.3 Interdependence with other key business functions 373


13.4 Outsourcing 376


14 Key influences on human resource management 384


14.1 Stakeholders in the human resource management process 384


14.2 Legal influences — the current legal framework 395


14.3 Economic influences 425


14.4 Technological influences 427


14.5 Social influences 427


14.6 Ethics and corporate social responsibility 430


15 Processes of human resource management 438


15.1 Introduction 438


15.2 Acquisition 439


15.3 Development 440


15.4 Maintenance 447


15.5 Separation 455


16 Strategies in human resource management 460


16.1 Introduction 460


16.2 Leadership styles 460


16.3 Job design — general or specific tasks 463


16.4 Recruitment — internal or external, general or specific skills 465


16.5 Training and development: current or future skills 472


16.6 Performance management — developmental or administrative 473


16.7 Rewards — monetary and non-monetary, individual or group, performance pay 476


16.8 Global strategies: costs, skills, supply 481


16.9 Workplace disputes 484


17 Effectiveness of human resource management 494


17.1 Introduction 494


17.2 Indicators 495


Appendix 517


Glossary 522


Index 535

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