Letting Go of the Words: Writing Web Content That Works

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Letting Go of the Words: Writing Web Content That Works

ISBN : 9780123859303
Publisher : Morgan Kaufmann Publishers In
Author(s) :
Publication Date :
Edition : 2 Rev ed
Overview Web site design and development continues to become more sophisticated. An important part of this maturity originates with well-laid-out and well-written content. Ginny Redish is a world-renowned expert on information design and how to produce clear writing in plain language for the web. All of the invaluable information that she shared in the first edition is included with numerous new examples. New information on content strategy for web sites, search engine optimization (SEO), and social media make this once again the only book you need to own to optimize your writing for the web. It offers new material on content strategy, search engine optimization, and social media. It provides lots of new and updated examples. It offers more emphasis on new hardware like tablets, iPads, and iPhones.



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