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Managerial Economics, Global Edition

Paul G. Keat, Philip Young · ISBN 9780273791935
Managerial Economics, Global Edition | Zookal Textbooks | Zookal Textbooks
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Publisher Pearson Education Heg USA
Author(s) Paul G. Keat / Philip Young
Edition 7
Published 7th March 2013
Related course codes

For upper-level undergraduate and first-year MBA courses in managerial and applied economics.




This text will excite readers by providing a more linear progression, while proving the consistency and relevance of microeconomic theory. 

 

To strengthen students’ ability to use Excel—a critical skill in today’s job market—new Excel Applications (Excel Apps) allow readers to turn the static figures and tables in the text into dynamic illustrations. 
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