Course Codes : SPRC3016
Managing Sport Events
OverviewThis title deals with the principles and practices of effective event management. Whether it's a local event, county championship or international competition, running a successful sport event requires the knowledge and skills of planning organising, promotion, leadership and communication. Managing Sport Events provides the principles and practices related to effective event management, taking readers through the entire process from event conception through postevent evaluation. Merging research findings with best practices, Managing Sport Events is an essential text for sport event management courses and combined sport event and facilities management courses.