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Marketing of Agricultural Products

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Marketing of Agricultural Products

ISBN : 9780130105844
Publisher : Prentice Hall
Author(s) :
Publication Date :
Edition : 9th edition
Overview For beginning-level food marketing courses in departments of agricultural economics. Marketing of Agricultural Products has provided instructors a comprehensive and balanced treatment of food marketing systems since its introduction in 1955. It blends marketing and economic theory with real world analytical tools in order to assist students in better understanding the food system and making profitable marketing decisions.

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