• Free delivery over $50 nationwide
  • 14 days money back guarantee
  • Lowest price guarantee in Australia

Marketing Research

Marketing Research

ISBN 9780471451686
Edition 8 Revised edition
Publisher John Wiley & Sons Inc
Author(s)
Overview
Relevant and recent examples and citations. In-depth coverage of e-commerce and database marketing. Cases and problems cover a wide range of products and organizations. Takes readers step by step through the entire marketing research process, describing the most advanced and current methodologies.

Out of Stock

Sorry but this item is out of stock, please check back again soon.