Media Relations: Issues and Strategies

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Media Relations: Issues and Strategies

Course Codes : 2515HUM, CMM220, ACY2006, CMM221
ISBN : 9781742376448
Publisher : Allen & Unwin
Author(s) :
Publication Date :
Edition : 2 Rev ed
Overview A thorough introduction to the essential skills of working with the media for public relations students and professionals, updated to reflect the impact of technology on mainstream media and the growing influence of social media...

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