This thoroughly revised, full-color text covers the most current multimedia tools, techniques, and technologies Multimedia: Making It Work, Ninth Edition introduces you to the fundamental concepts of multimedia. The first six chapters cover text, image, sound, animation, and video. Multimedia project planning, costs, design, production, talent acquisition, testing, and delivery are then covered. Discussions of the latest technologies run throughout the chapters, including a brand new "Mobile Multimedia" chapter. Each chapter includes learning objectives, a chapter summary, a key term list, three different end-of-chapter quizzes (key term, multiple-choice, and essay), plus three to five lab projects.