Marketing: Real People Real Choices MyMarketingLab with eText (Access Card)
3 Rev ed
BREAK THROUGH to engaging learning experiences MyMarketingLab is a personalised, interactive learning experience that integrates homework, tutorial assistance, guided solutions and textbook content. It saves you time and helps you focus on what you really need to learn and review, by targeting the learning objectives in each chapter of Marketing: Real People, Real Choices by Solomon. With MyMarketingLab you get 12 months access to engaging learning tools, activities, videos, marketing simulation exercises and a time-saving Study Plan which diagnoses your areas of weakness. You can even access an eBook version (Pearson eText) of Marketing: Real People, Real Choices by Solomon from within the Lab. eBooks Want to know about your eBook Options for this title? Check out the eBooks overview. Pearson eText A full version of your textbook accessed online through the MyLab online learning environment. With Pearson eTexts you can: * search for key concepts, words and phrases * utilise a glossary * make highlights and notes as you study * access the complete text online * download chapters to read offline with your iPad or Android tablet with Android OS v3.1 or higher. To purchase a Value Pack containing MyMarketingLab with eBook plus a hard copy of Marketing: Real People Real Choices, see ISBN 9781486042210.