William Keith, Christian O. Lundberg· ISBN 9780357039083
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Packed with the latest research, best practices and plenty of hands-on applications, Keith/Lundberg's PUBLIC SPEAKING: CHOICES AND RESPONSIBILITY, 3rd Edition, equips you with everything you need to become an excellent public speaker. Based on rhetorical theory, the text focuses on the role of choices and civic engagement/responsibility--emphasizing the importance of civility in public discourse. It describes the audience as a 'public' to which the speaker belongs, rather than as a separate entity defined only by demographics. Completely up to date, the 3rd Edition includes new coverage of 'fake news' and 'lightning talks' as well as an entire chapter devoted to special kinds of speeches like TED Talks, PechaKucha, poetry slams and more.