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Operations Strategy: A Value Chain Approach

Operations Strategy: A Value Chain Approach

ISBN 9780333961124
Publisher Palgrave Macmillan
Author(s)
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Overview
This text is designed to be appropriate for Operations Strategy modules at both undergraduate and postgraduate level. It combines knowledge management, relationship management and advances in technology to inform the development of strategic advantage. The text adopts a value chain approach and contains a number of features to aid the learning process - chapter introductions, chapter summaries, further reading and boxed features.

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