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Project Management: A Professional Approach to Events

Project Management: A Professional Approach to Events

ISBN 9789047301509
Edition 2 Rev ed
Publisher Eleven International Publishing
Author(s)
Publication Date
Overview
Project management is characterized by the systematic and integral control of the development process, from the creative idea to the concrete product. Event projects - such as festivals, exhibitions, conferences, arts productions, sports events, and company events - draw a lot of attention. Such initiatives can frequently end in failure because the funding cannot be finalized, deadlines are not met, or budgets are exceeded. The professional approach to a project can prevent many problems. This book describes a concept of project management, and the organizational, financial, and planning aspects of a project. This second edition stands out for its direct applicability. The chapters have been arranged in a more user-friendly way. In Part A, the chapters guide the reader through the methodology. Part B provides a step-by-step plan for developing an event or conference project. Part C offers the reader a theoretical insight into the different techniques and models.
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