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Small Business Management: Entrepreneurship and Beyond

Small Business Management: Entrepreneurship and Beyond

ISBN 9781285866383
Edition 6 Rev ed
Publisher Cengage
Author(s)
Publication Date
Overview
SMALL BUSINESS MANAGEMENT provides a balanced introduction to both entrepreneurship and small business management, with a focus on achieving and maintaining a sustainable competitive advantage as a small organization. Current issues, including global opportunities, service, quality and technology, are highlighted throughout the text. The online Business Plan Guide and templates provide some of the most extensive information available on business planning.
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