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Intercultural Business Communication, Pearson New International Edition

Course Codes : MGMT6008

Intercultural Business Communication, Pearson New International Edition

ISBN 9781292039664
Edition 6
Publication Date
Publisher Pearson Education Limited
Author(s)
Overview
For courses in Intercultural Business Communication.

With the globalisation of the world economy, it is imperative for current and future managers to be sensitive to the differences they will encounter in intercultural communication. To help make students aware of these differences, Intercultural Business Communication contains practical guidelines and information on how to conduct negotiations across countries, write business letters in different societies, and includes the general “dos” and “don’ts” in international business.

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