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Understanding Journalism 2ed

Course Codes : 100556

Understanding Journalism 2ed

ISBN 9781446207390
Edition 2
Publication Date
Publisher SAGE Publications Ltd
Author(s)
Overview
The new era of Google, Twitter and Facebook has fundamentally shifted the journalist's relationship with the audience. User-generated content is both a source for professional journalists and a direct competitor for a reader's attention. To navigate these new realities, it is imperative for journalism students to master skills in cross-platform writing, and understand the implications on their communication decisions. This second edition of Understanding Journalism tackles these changes head-on. It integrates media and cultural theory with the step-by-step development of writing skills to give students the techniques and the savvy they need to succeed. Bigger and better, this new edition includes: -brand new chapter on who journalists are in the social media age-organization of skills chapters to bring writing and editing to the fore-ll coverage and examples on Twitter, social media and SMS formats-depth exploration of the ethical issues raised by new media platforms- new exercises, case scenarios and further readings It is the essential guide for all students of journalism.What is new?:- brand new chapter on who journalists are in the social media age-organization of skills chapters to bring writing and editing to the fore-all coverage and examples on Twitter, social media and SMS formats-depth exploration of the ethical issues raised by new media platforms- new exercises, case scenarios and further readings

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