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The Practice of Social Research

Course Codes : BESC3061, 2002HSV

The Practice of Social Research

ISBN 9781305104945
Edition 14 Rev ed
Publication Date
Publisher Cengage
A straightforward, comprehensive, and approachable guide to research as practiced by social scientists, the Fourteenth Edition of this "gold-standard" book gives readers the tools they need to apply research concepts practically, as both a researcher and a consumer. The author emphasizes the process by showing readers how to design and construct projects, introducing the various observation modes in use today, and answering critical questions about research methods-such as how to conduct online surveys and analyze both qualitative and quantitative data.

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