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The Social Media Bible
Details
Description
Description| Publisher | John Wiley & Sons Inc (US) |
| Author(s) | Lon Safko |
| Subtitle | Tactics, Tools, and Strategies for Business Success |
| Edition | 3 |
| Published | 13th April 2012 |
| Related course codes |
Tactics, Tools, and Strategies for Business Success
The go-to guide to social media skills, now in an updated andrevised Third Edition
The Social Media Bible is comprehensive 700-plus page
social media resource that will teach corporate, small business,
and non-profit marketers strategies for using social media to reach
their desired audiences with power messages and efficiency. This
newly revised 3rd edition addresses technology updates to the iPad,
apps, Foursquare, and other geotargeted networks. New case studies
and company profiles provide practical examples of how businesses
have successfully implemented these strategies, using the newest
social media marketing tools.
- Updates and changes to Google's search engine algorithms
- More information on plug-ins, widgets, apps, and
integration - Updates on Twitter and Yammer and new information on
Google+ - The latest in mobile marketing
Master the latest social media tools and deliver powerful
messaging in the most effective way possible with The Social
Media Bible.
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