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Understanding Media Theory

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Understanding Media Theory

ISBN : 9780340719046
Publisher : Hodder Arnold
Author(s) :
Publication Date :
Edition : 2 Rev ed
Overview Understanding Media Theory is an accessible introduction to mass media theory. The book emphasizes the importance of using theory not only to make sense of the role of the media in society but also to understand particular aspects of the process of mass communication. This is an introduction to theory which students can understand and enjoy.

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