Paul Martin Lester, Ph.D. (California State University, Fullerton, USA California State University, ...
14 Dec 2012
VISUAL COMMUNICATION: IMAGES WITH MESSAGES, 6th Edition, is the only text to offer substantial coverage of issues specific to all forms of visual communication. Helping students analyze visual messages using a technique similar to the one used to evaluate words, VISUAL COMMUNICATION offers physiological and theoretical background on visual perception, then moves to discussion of various media -- including typography, graphic design, informational graphics, photography, television, video, and interactive -- and the visible role they play in our lives. In addition, this edition is presented in full color from cover to cover. Available with InfoTracÃ‚Â® Student Collections http://gocengage.com/infotrac.