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Business Model You

Timothy Clark, Alexander Osterwalder, Yves Pigneur · ISBN 9781118156315
Business Model You | Zookal Textbooks | Zookal Textbooks
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$45.95
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Publisher John Wiley & Sons Inc (US)
Author(s) Timothy Clark / Alexander Osterwalder / Yves Pigneur
Subtitle A One-Page Method For Reinventing Your Career
Edition 1
Published 16th February 2012
Related course codes

A One-Page Method For Reinventing Your Career

A one-page tool to reinvent yourself and your career

The global bestseller Business Model Generation
introduced a unique visual way to summarize and creatively
brainstorm any business or product idea on a single sheet of paper.
Business Model You uses the same powerful one-page tool to
teach readers how to draw "personal business models," which reveal
new ways their skills can be adapted to the changing needs of the
marketplace to reveal new, more satisfying, career and life
possibilities. Produced by the same team that created Business
Model Generation
, this book is based on the Business Model
Canvas methodology, which has quickly emerged as the world's
leading business model description and innovation technique.


This book shows readers how to:



  • Understand business model thinking and diagram their current
    personal business model

  • Understand the value of their skills in the marketplace and
    define their purpose

  • Articulate a vision for change

  • Create a new personal business model harmonized with that
    vision, and most important, test and implement the new model


When you implement the one-page tool from Business Model
You
, you create a game-changing business model for your life
and career.

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