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Contemporary Strategy Analysis

Course Codes : ZBUS8101

Contemporary Strategy Analysis

ISBN 9781119120841
Edition 9
Publication Date
Publisher Wiley
Author(s)
Overview

Robert M. Grant is the Eni Professor of Strategic Management at Bocconi University in Milan, and a Visiting Professor at Georgetown University and City University, London. His previous faculty positions included London Business School, California Polytechnic, University of British Columbia, and University of St Andrews. His business experience ranges from manufacturing tires (Firestone) and meat pies (Kraft Foods) to strategy consulting with companies such as Eni and American Express.

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