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Entrepreneurship and Effective Small Business Management, Global Edition

Course Codes : AFM324, AFM524

Entrepreneurship and Effective Small Business Management, Global Edition

ISBN 9781292060613
Edition 11
Publisher P&C Business
Author(s)
Publication Date
Overview

For undergraduate and graduate courses in entrepreneurship and/or small business management.

 

Discover how to successfully launch and manage a small business.

 

Open your students’ minds to the possibilities, challenges, and rewards of becoming a small business owner with Entrepreneurship and Effective Small Business Management. This text provides students with the tools they need in order to launch and manage a small business.

 

This Eleventh Edition continues to provide students with a practical, hands-on approach to launch a business that has the greatest chance for success. This edition features ten new cases and the most recent statistics, studies, surveys, and research about entrepreneurship and small business management. 

 

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