• Free delivery over $50 nationwide
  • 14 days money back guarantee
  • Lowest price guarantee in Australia

Marketing Management: International Edition

Marketing Management: International Edition

ISBN 9780130387929
Edition 4 ed
Publication Date
Publisher Pearson Education (us)
Author(s)
Overview
Go beyond the basic concepts with a strategic focus and integration of IT and global perspectives. Marketing Management reflects the dynamic environment inhabited by today's marketers, helping readers understand this increasingly global marketplace and the impact of technology on making strategic marketing decisions. Its modern, strategy-based approach covers critical, fundamental topics required for professional success. The fourth edition features Ravi Dahr of Yale University-one of the world's leading scholars in behavioral decision-making-as a new coauthor.

Leaves warehouse in 1 business day

Due Date 16/07/2018

Savings : $239.33 (92% off)

or buy now & pay later with

Leaves warehouse in 1 business day

Savings : $120.95 (81% off)

or buy now & pay later with

Savings : $36.31 (14% off)

Sign up to get notified when this product is back in stock

or buy now & pay later with