Public Relations Issues and Crisis Management: Asia, Australia and New Zealand

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Public Relations Issues and Crisis Management: Asia, Australia and New Zealand

ISBN : 9780170122702
Publisher : Cengage Learning Australia
Author(s) :
Publication Date :
Overview Focuses on using case studies to illustrate essential elements of successful issues and crisis management with an emphasis on practical application. Commentaries on each case study will compare and the approach taken by the protagonists with best practice. Galloway from Monash University, Vic.

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