The Competitive Destination: A Sustainable Tourism Perspective

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The Competitive Destination: A Sustainable Tourism Perspective

Course Codes : THS3DMM
ISBN : 9781845930103
Publisher : Cabi Publishing
Author(s) :
Publication Date :
Edition : New ed
Overview Combining theory with practical advice, this book is an invaluable source of information on how destinations, from small towns to entire nations, can enhance their competitiveness. It provides a framework for understanding the complex and multifaceted nature of the factors that affect destination competitiveness. It also gives guidance on how to create successful destinations, by presenting a conceptual model of destination competitiveness that recognizes the importance of sustainability for long-term success.

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